TM Naturals
Industry: Wellness / Natural Supplements / Vegan Health Products
Campaign type: Product Seeding & Awareness
Content type: Tiktok Videos
About:
TM Naturals is a wellness brand specializing in natural, vegan, and organic supplements. With a focus on clean-label ingredients and transparent sourcing, it positions itself as a health ally for consumers seeking purity and plant-based efficacy. TM Naturals appeals to a growing demographic of mindful consumers who prioritize well-being and ingredient integrity in their daily routines.
Challenges:
Standing out in the oversaturated health supplement market requires differentiation through real user experience and authenticity. Influencer content must walk the line between informative and personal without making unverifiable claims. The target audience is skeptical of sponsored content, so visual credibility, genuine narrative, and product immersion are essential. The brand must communicate clean, vegan values without being preachy or reductive.
Brand Objectives:
Generate top-of-funnel awareness through product seeding and lifestyle integration on TikTok. Build trust by highlighting product quality, ingredient transparency, and routine integration. Strengthen consumer confidence in plant-based wellness solutions. Use visual storytelling to reinforce TM Naturals’ credibility as a brand that delivers natural results without compromise. Encourage content that reflects aspirational yet accessible wellness habits, targeting a broad demographic interested in clean living.
5
Total Number Of Influencers Involved
10.3K
Total Community Dimension
16.9K
Total Views
12.4K
Reach(Unique views)
203
Community engagement
2.5x
ROI
TM Naturals
Industry: Children’s Toys / Educational Retail
Campaign type: Product Showcase & Awareness
Content type: Tiktok Videos
19
Total Number Of Influencers Involved
66.7K
Total Community Dimension
190K
Total Views
139K
Reach (Unique Views)
1.9K
Community Engagement
3.8
ROI
About:
PEAK TOYS DISTRIBUTION SRL is a retailer and distributor of children’s toys, specializing in interactive, educational, and creative toys aimed at supporting healthy development and active play for kids. The company emphasizes variety, quality, and the educational value of toys, blending fun and learning to meet demands of modern parents seeking purposeful, developmental play for their children.
Challenges:
The toy market is crowded, so the brand needs to cut through repetitive messaging and stand out with clear educational value. Parents must see the toys as meaningful tools for development rather than disposable entertainment. Influencers must show natural engagement from children without staged behavior. Trust must be built through authentic presentation of gifted products and clear communication of their real advantages.
Brand Objectives:
Increase visibility of PEAK TOYS as a trusted source for high‑quality educational toys. Demonstrate genuine interaction and child engagement to highlight developmental benefits. Drive traffic and conversions through unboxing moments and authentic reactions. Strengthen emotional relevance for parents by framing toys as instruments for learning and growth. Position the brand as a long‑term partner in children’s development rather than a supplier of impulse‑buy items.
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