Case study
Clean Center
Product Range Exposure
- Industry
- Cleaning Supplies
- Campaign type
- Product Range Exposure
- Content type
- Tiktok Video
- 4Total number of influencers involved
- 313KTotal community dimension
- 42.5KTotal views
- 31.2KReach (unique views)
- 2.03KCommunity engagement
- 2.5×ROI
About:
CleanerCenter.ro is an online retailer specializing in both professional and household cleaning equipment, tools, and accessories. Its catalog includes power sprayers, repair kits, compressors, and cleaning agents designed to serve a range of users from DIY homeowners to industrial professionals. The brand emphasizes breadth, availability, competitive pricing, and a seamless online buying experience.
Challenges:
Demonstrating depth and variety of a broad product catalog in a short video without overwhelming the viewer. Making utility and professionalism of cleaning tools and accessories visually engaging. Maintaining authenticity while discussing technical items. Ensuring content translates curiosity into visits and orders.
Brand Objectives:
Showcase CleanerCenter.ro’s wide selection of cleaning and professional tools through an unboxing + site navigation narrative. Highlight usability, professionalism, and ease of access. Reinforce brand position as a go‑to retailer for both household and industrial cleaning needs. Drive viewers to visit the site and explore products themselves.