Sefinni
Industry: Jewelry / Luxury Goods / Fashion Accessories
Campaign type: Product Showcase / Brand Aesthetic
Content type: Tiktok Video
About:
Sefinni is a Romanian jewelry brand offering high-quality pieces crafted in gold and silver, often customizable and styled to blend elegance with versatility. The brand positions itself as a storyteller: each jewelry piece carries meaning, ideal for everyday wear or gifting. With a focus on design purity, material integrity, and refined aesthetics, Sefinni aims to serve clients seeking timeless style and personal expression.
Challenges:
Creating emotionally resonant content using only supplied imagery and stock video (no physical product) is harder, you must evoke desire without tactile proof. Avoid making the content feel like a catalog carousel: it must feel lived-in and styled. Conveying material quality (gold, silver) through video from static images demands finesse. Driving click-throughs when the product isn’t physically in the influencer’s hands.
Brand Objectives:
Elevate awareness of Sefinni’s jewelry collection and brand identity through aesthetic, aspirational visuals. Demonstrate how pieces integrate into daily wear or special occasions to build desire. Communicate brand differentiators: clean design, customization, quality materials, to build credibility. Drive traffic to sefinni.ro and prompt purchase exploration. Strengthen the perception of Sefinni as a Romanian brand of tasteful, elegant jewelry.
12
Total Number Of Influencers Involved
126K
Total Community Dimension
205K
Total Views
150K
Reach(Unique views)
1.84K
Community engagement
Sefinni
Industry: Jewelry / Luxury Goods / Fashion Accessories
Campaign type: Product Showcase / Brand Aesthetic
Content type: Tiktok Video
12
Total Number Of Influencers Involved
126K
Total Community Dimension
205K
Total Views
150K
Reach (Unique Views)
1.84K
Community Engagement
About:
Sefinni is a Romanian jewelry brand offering high-quality pieces crafted in gold and silver, often customizable and styled to blend elegance with versatility. The brand positions itself as a storyteller: each jewelry piece carries meaning, ideal for everyday wear or gifting. With a focus on design purity, material integrity, and refined aesthetics, Sefinni aims to serve clients seeking timeless style and personal expression.
Challenges:
Creating emotionally resonant content using only supplied imagery and stock video (no physical product) is harder, you must evoke desire without tactile proof. Avoid making the content feel like a catalog carousel: it must feel lived-in and styled. Conveying material quality (gold, silver) through video from static images demands finesse. Driving click-throughs when the product isn’t physically in the influencer’s hands.
Brand Objectives:
Elevate awareness of Sefinni’s jewelry collection and brand identity through aesthetic, aspirational visuals. Demonstrate how pieces integrate into daily wear or special occasions to build desire. Communicate brand differentiators: clean design, customization, quality materials, to build credibility. Drive traffic to sefinni.ro and prompt purchase exploration. Strengthen the perception of Sefinni as a Romanian brand of tasteful, elegant jewelry.
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