Industry: Food

Period: March 2021

Campaign type: Return on Investment

Content type: Instagram stories


The leading on-demand delivery platform, which brings consumers a great variety of food, groceries, and many more.


Bringing more users on the platform.

Brand Objectives:

Driving more orders within the app.

Total number of influencers involved
> 10 k
Total Reach
> 0.5 x
Higher engagement than the industry benchmark*
> 0 x
Higher reach than the industry benchmark**

* 2.6x higher engagement vs macro influencers (1.5% average engagement rate – Statista)

** 2.7x higher reach vs macro influencers (4.55% average reach rate –

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