
Case study
müller
Product Placement
- Industry
- Food
- Period
- December 2021
- Campaign type
- Product placement
- Content type
- Stories
- 75Total number of influencers involved
- 1.8 MTotal reach
- 5.3xHigher engagement than the industry benchmark*
- 2.2xHigher reach than the industry benchmark**
- 5.1×ROI
Brand Objectives:
– Promoting müller’s new products.
– Bringing awareness and boost sales.









