Smols
Industry: Fast-Casual Dining / Quick Service Restaurant (QSR)Campaign type: ConsiderationContent type: Tiktok Video About: Smols is a fast-casual Romanian restaurant brand that reimagines traditional street food for the modern urban lifestyle. Specializing in reinvented classics like mici, burgers, and papanasi, Smols offers a unique blend of speed, flavor, and quality—all made with premium ingredients such […]
NailsUp
Industry: Beauty & CosmeticsCampaign type: Awareness/ ConsiderationContent type: Tiktok Video About: NailsUp is a leading Romanian beauty brand dedicated to providing premium nail care products for professionals and at-home users. Specializing in high-quality gel polishes, manicure tools, and accessories, NailsUp empowers nail technicians and beauty enthusiasts to achieve salon-quality results with ease. With a focus […]
ESX
Industry: Health & Fitness Technology industryCampaign type: Trial and Product Experience /Consideration Content type: Tiktok Video About: ESX is a Romanian fitness subscription platform that offers flexible, affordable access to a network of over 500 gyms and sports centers across 100+ cities in Romania. With a community of over 200,000 members and millions of logged […]
ScanMed
Industry: Healthcare — Medical Imaging Diagnostic ServicesCampaign type: Awareness/Trust-Building Campaign Content type: Instagram Reel About: ScanMed is a leading medical imaging provider in Romania, offering high-quality diagnostic services through advanced radiology equipment. Specializing in MRI, CT, ultrasound, X-ray, and mammography, ScanMed supports both patients and healthcare professionals with precise, timely diagnostics. With multiple locations and […]
Almar Luxury
Industry: Hospitality/TourismCampaign type: Awareness & Brand ExperienceContent type: Tiktok Video About: Almar Luxury is an upscale 4-star hotel located in Mamaia Nord, one of Romania’s premier seaside destinations. Designed for guests seeking comfort, style, and a refined vacation experience, the hotel offers modern rooms, a seasonal outdoor pool, a fine dining restaurant, and premium amenities […]
Star Taxi
Industry: Mobility and Transport TechnologyCampaign type: Consideration Content type: Tiktok Video About: Star Taxi is a Romanian ride-hailing app that connects users with licensed taxi drivers through a seamless digital experience. Launched in 2012, it has become a trusted mobility solution across Romania, operating in over 25 cities with thousands of professional drivers. The platform […]
AVA DESIGN & PRINT
Industry: Fashion & Apparel/ E-comerceCampaign type: Consideration & Product TrialContent type: Instagram Reel About: Ava Design & Print is a Bucharest-based production and design studio specializing in textile personalization and promotional materials. Through its fashion label Orielle, the company offers summer-ready t-shirt collections crafted from premium-quality cotton. Orielle targets consumers seeking comfortable, breathable clothing with […]
2A FARM
Industry: Pharmaceutical / Nutraceuticals /Online StoreCampaign type: Mid-Funnel – Consideration & EducationContent type: Tiktok Video About: KityVit is a specialized line of children’s vitamins developed by PharmA-Z, designed to support healthy growth and immune development in kids aged 3 to 10. With a focus on high-quality, plant-based ingredients and formulations free from sugar, preservatives, gluten, […]
Gliskin
Industry: Cosmetics/Beauty/Online StoreCampaign type: Awarenress/Consideration/ConversionContent type: Instagram Reel About: Gliskin is an emerging Romanian destination for authentic Korean beauty, offering a curated selection of 100% K-Beauty products. With a growing presence online, Gliskin brings the best of Korean skincare directly to local consumers—making cult-favorite products more accessible, more affordable, and always original.Created for skincare enthusiasts […]
Smashed Burgers
Industry: Food & Beverage/ Gourmet/Artisan Burger ConceptsCampaign type: Brand AwarenessContent type: TikTok videos About: Smashed Amzei is a premium burger destination located in the heart of Bucharest, dedicated to offering a gourmet alternative to standard fast food. Known for its commitment to quality, Smashed serves burgers made with Wagyu-Angus beef, fresh-cut potatoes, house-made sauces, and […]
Noahveda
Industry: Natural Supplements / NutraceuticalsCampaign type: Educational Product PlacementContent type: TikTok videos About: NoahVeda offers premium-quality Shilajit, a 100% natural supplement sourced from the Himalayan mountains. The product is packaged in a high-end container with a dosing spoon included. Priced at 330 Lei, it is known for benefits like increased energy, mental clarity, stronger immunity, […]
Foodkit
Industry: Meal‑kit delivery / Food & BeverageCampaign type: Brand Awareness/ConsiderationContent type: TikTok videos About: FoodKit is a Romanian company specializing in healthy, ready-to-eat meals delivered nationwide. Founded in 2019, they use sous-vide cooking and pasteurization to preserve freshness and nutrients without preservatives. Offering flexible subscription plans, FoodKit aims to provide convenient, balanced, and tasty meal options […]
AdSymphony
Industry: Finance Campaign type: Brand Awareness Content type: TikTok videos About: Birou Credite Rapide is a financial institution offering fast and accessible credit solutions, with a special focus on refinancing non-bank loans (IFN). Their goal is to help individuals improve their financial stability by reducing interest rates and offering more favorable terms, especially to those […]
Difereat Burgers
Industry: Food & BeverageCampaign type: Product Placement/Brand AwarenessContent type: TikTok videos About: Difereat Burgers positions itself as a pioneer in Romania for premium burger accompaniments, offering soft, slightly sweet burger buns and perfectly golden, evenly cut fries. They emphasize quality, taste, and presentation, aiming to elevate the burger experience with gourmet-style additions like parmesan, pesto, […]
Crazy Bubble
Industry: Food & BeverageCampaign type: Product Placement & Brand AwarenessContent type: TikTok videos About: Crazy Bubble is a dynamic and fast-growing bubble tea franchise brand, originally founded in Poland in 2012, driven by a passion for Asian flavors and authentic ingredients. With over 100 locations across Europe—including Poland, Romania, Montenegro, Lithuania, and Ireland—Crazy Bubble is […]
Buencia
Industry: Personal CareCampaign type: Product Placement & Brand Awareness Content type: TikTok videos About: Buencia is a Romanian brand specializing in oral care products, with a main mission to promote a healthy and confident smile. Through the slogan “Your smile looks good on you!”, Buencia aims to revolutionize the local market with innovative and effective […]
Gyros & Doner
Industry: Food & BeverageCampaign type: Product Placement & Brand Awareness Content type: TikTok videos About: Gyros & Doner Constanța is a restaurant in Constanța specializing in authentic Greek cuisine, offering dishes like gyros and doner. They focus on delivering high-quality, fresh, and traditionally made food, with an emphasis on handmade ingredients such as their in-house […]
Floriol
Industry: Food and BeverageAgency Name: Minio StudioCampaign type: Promotional campaign (contest/giveaway)Content type: Instagram Reels About: Floriol is a well-known brand in Romania, primarily recognized for its high-quality cooking oils. The brand focuses on promoting healthy eating habits and cooking practices, offering a range of products that cater to various culinary needs. Floriol emphasizes the importance […]
Unilever
Industry: Food & BeveragePeriod: August 2024Campaign type: Promotional/Contest MarketingContent type:TikToks About: Unilever is a leading global consumer goods company, renowned for its diverse portfolio of brands across food, beverages, cleaning products, beauty, and personal care. With iconic brands like Dove and Ben & Jerry’s, Unilever is committed to delivering high-quality products while driving sustainability and […]
Rimmel London
Industry: CosmeticsPeriod: June 2024Campaign type: Social Buzz Content type: Instagram Reel and TikToks About: Rimmel London, a leading cosmetics brand since 1834, is known for its innovative, high-quality makeup products. Celebrating diversity, the brand empowers self-expression with products suitable for all skin tones. Rimmel’s mission is to offer trendy, accessible beauty for everyone. Challenges: Ensuring […]
Auchan
Industry: RetailPeriod: August 2022Campaign type: Brand Awareness Content type: Instagram Post and Story About: Auchan is a retailer that aims to offer a wide range of products and a unique shopping experience, combining digital advantages with those of physical stores. Also, Auchan undertakes a series of important actions to promote social responsibility activities, the integration […]
Schwarzkopf
Industry: BeautyPeriod: July 2022Campaign type: Product PlacementContent type: TikTok About: Schwarzkopf is a brand specialized in hair care products. The first product they brought to market was a water-soluble powder shampoo, the first of its kind in Europe. After that, Schwarzkopf expanded its range of products and included hair styling products, hair colorants, and hair […]
Rockstar Energy Drink
Industry: Food & Drinks Period: September 2022 Campaign type: Product Placement Content type: Stories About: Rockstar is an energy drink created in 2001, available in more than 20 flavors and in more than 30 countries. Rockstar’s energy drink contains a potent herbal blend of guarana, ginseng, and ginkgo. It is scientifically formulated to deliver an […]
elefant.ro
Industry: E-commercePeriod: June 2022Campaign type: Return on InvestmentContent type: Stories About: The project started as an online bookstore offering a complex online cultural shopping experience. It later became „Your Family’s Online Mall”, offering home and garden products for children and adults. Challenges: The content creators were responsible for informing and inviting their community to purchase […]
müller
Industry: FoodPeriod: December 2021Campaign type: Product placementContent type: Stories About: Müller is one of the largest dairy group in the world, bringing different combinations of yogurt and other ingredients into light and our tastebuds. This brand originated in Germany, but managed to become a well-known and very appreciated brand all over. Challenges: The influencers were […]
foodpanda
Industry: FoodPeriod: March 2021Campaign type: Return on InvestmentContent type: Stories About: The leading on-demand delivery platform, which brings consumers a great variety of food, groceries, and many more. Challenges: Bringing more users on the platform. Brand Objectives: Driving more orders within the app. 2 867 Total Number Of Influencers Involved 700 k Total Reach 2.6 […]
Lay’s
Industry: FoodPeriod: July 2021Campaign type: Product placementContent type: Stories About: Challenges: Amplifying the “Smile with Lay’s” marketing campaign and raising donations for 4 Romanian NGOs – Teach For Romania, I’Velo by Green Revolution, Asociația Adi Hădean și Let’s Do It, Romania! Brand Objectives: – Obtaining user generated content for the “Smile with Lay’s” campaign. – […]
Fakultät für Material- und Umweltwissenschaften
Industry: EducationPeriod: 2021Campaign type: Sharing Insta stories Content type:Images About: Part of the prestigious Technical University in Cluj-Napoca, the Faculty of Materials and Environmental Engineering was established in 1990, under the name: Materials Science and Engineering, at the initiative of a team of teachers and researchers with consistent concerns and prestigious results in the field of […]
MOL GROUP
Industry: Integrated oil and gasPeriod: February 2022Campaign type: AwarenessContent type: Stories About: MOL Group is an integrated, international oil and gas company, headquartered in Budapest, Hungary. It is active in over 30 countries with a dynamic international workforce of 25,000 people and a track record of more than 100 years in the industry. Challenges: Promoting […]
Neversea
Industry: Music FestivalPeriod: April 2022Campaign type: AwarenessContent type: Instagram and TikTok stories & videos About: Neversea Festival, held in the scenic coastal city of Constanța, Romania is an immersive music event where dreamers enjoy live acts, accompanied by the heaviest names in the industry of electronic music. Challenges: Finding new ways of promoting the artist […]
UNTOLD
Industry: Music FestivalPeriod: April 2022Campaign type: Awareness Content type: Instagram and TikTok stories & videos About: UNTOLD Festival is the largest electronic music festival held in Romania, taking place in Cluj-Napoca at the Cluj Arena with over 370K attendees. Challenges: Finding new ways of promoting the artist line-up announced at UNTOLD Festival and adding new […]