Unilever

Indústria: Food & Beverage
Período: August 2024
Tipo de campanha: Promotional/Contest Marketing
Tipo de conteúdo:TikToks

Sobre:

Unilever is a leading global consumer goods company, renowned for its diverse portfolio of brands across food, beverages, cleaning products, beauty, and personal care. With iconic brands like Dove and Ben & Jerry’s, Unilever is committed to delivering high-quality products while driving sustainability and social responsibility. The company focuses on improving the everyday lives of consumers around the world through innovation and a strong commitment to environmental and social initiatives.

Desafios:

Managing pre-approval process, ensuring accurate representation of prizes and product, and encouraging participation in the contest.

Objetivos da Marca:

Drive participation in the promotion, boost sales of Algida and Betty Ice products, and enhance brand visibility through user-generated content.

21

Número Total de Influenciadores Envolvidos

10 M

Dimensão Total da Comunidade

>1M

Impacto Orgânico

>56k

Engajamento da Comunidade

21

Peças únicas de conteúdo geradas (postagens e histórias do Instagram)

Unilever

Indústria: Food & Beverage
Período: August 2024
Tipo de campanha:Promotional/Contest Marketing
Tipo de conteúdo: TikToks

21

Número Total de Influenciadores Envolvidos

10 M

Dimensão Total da Comunidade

> 1 M

Impacto Orgânico

> 56 k

Engajamento da Comunidade

21

Peças únicas de conteúdo geradas (postagens e histórias do Instagram)

Sobre:

Unilever is a leading global consumer goods company, renowned for its diverse portfolio of brands across food, beverages, cleaning products, beauty, and personal care. With iconic brands like Dove and Ben & Jerry’s, Unilever is committed to delivering high-quality products while driving sustainability and social responsibility. The company focuses on improving the everyday lives of consumers around the world through innovation and a strong commitment to environmental and social initiatives.

Desafios:

Managing pre-approval process, ensuring accurate representation of prizes and product, and encouraging participation in the contest.

Objetivos da Marca:

Drive participation in the promotion, boost sales of Algida and Betty Ice products, and enhance brand visibility through user-generated content.

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