Your account is awesome! But if you want to get more collaborations, you need to have authentic and creative content. Sometimes, you can find yourself at a crossroads and not have any ideas about how to promote a product or a brand.
Here are some tips that will help you create attractive and engaging posts!
1. The brief
It’s very important to pay attention to the brief! You will find all the needed details there. The brand will clearly state their expectations, but they also expect for you to be authentic, always remind yourself that!
2. Location, location, location
If the collaboration includes visiting the local shop, you should film the location, the people you interact with there, the product itself. Describe the feeling that you got while entering the shop, the general impression you got when you first got the product.
3. Intro
Because it’s your video, you should put your own soul into it. Avoid starting a video bluntly, directly with the promotion. Talk about what engaged your audience until now, the people that follow your page are attracted to your style, so don’t be afraid to use it!
4. The actual review
If presenting a product, don’t forget to include your own input, the taste, the feeling of the first contact. After all, it’s your opinion, and it matters. Film yourself using it. Be creative!
Brands search for unique and creative content, which brings qualitative engagements. Be yourself and be authentic!