Case study
Hidden Gym
Local Awareness and Foot Traffic
- Industry
- Fitness and Wellness / Gym / Training Community
- Campaign type
- Local Awareness and Foot Traffic
- Content type
- Tiktok Video
- 3Total number of influencers involved
- 21.4KTotal community dimension
- 26.3KTotal views
- 36.3KReach (unique views)
- 1.7KCommunity engagement
- 3.3xROI
Brand Objectives:
Expand awareness of Hidden Gym across local Texas audiences and position the brand as a welcoming destination for all fitness levels. Showcase the combination of expert guidance, diverse training options, and supportive culture that makes the gym different from standard facilities.
Encourage viewers to check opening hours, claim a free day pass online, and visit a nearby Hidden Gym location.