Ortho Pawz
Indústria: Pet Wellness / Natural Pet Supplements
Tipo de campanha: Educational Lifestyle Campaign focused on Pet Wellness Awareness
Tipo de conteúdo: Vídeos do TikTok
Sobre:
Ortho Pawz is a pet wellness brand offering natural, USA-made supplements formulated to support dogs and cats in their daily health routines. With a focus on researched ingredients and a mission rooted in giving back, every purchase contributes to animal shelters. The brand positions itself as a health ally for modern pet parents who prioritize clean ingredients and animal welfare.
Desafios:
The pet supplement category is saturated with options making similar claims, which creates noise and skepticism among pet owners. Ortho Pawz must cut through that noise with clear, relatable messaging that avoids medical promises while still communicating real value. The influencer content model relies on lifestyle storytelling rather than physical product placement, so creators must lean on visuals, narrative, and emotional connection to convey authenticity. Translating supplement benefits into short‑form video without jargon or inflated claims adds complexity to the execution.
Objetivos da marca:
Raise genuine awareness of Ortho Pawz among pet owners by embedding the brand into real daily routines with dogs or cats. Educate audiences on the benefits of natural, researched ingredients in supporting pet well‑being without overstating outcomes. Increase visibility of the brand’s shelter‑support mission to build trust and social value. Produce content that feels organic and relatable while guiding viewers toward exploring the brand further online. Leverage influencer narrative to establish Ortho Pawz as a pet wellness brand that aligns lifestyle, ingredient integrity, and compassionate impact.
4
Número Total de Influenciadores Envolvidos
6.77K
Dimensão total da comunidade
13.1K
Total Views
9.58K
Reach(Unique views)
599
Community engagement
2.5x
ROI
Ortho Pawz
Indústria: Pet Wellness / Natural Pet Supplements
Tipo de campanha: Educational Lifestyle Campaign focused on Pet Wellness Awareness
Tipo de conteúdo: Vídeos do TikTok
4
Número Total de Influenciadores Envolvidos
6.77K
Dimensão total da comunidade
13.1K
Total Views
9.58K
Reach (Unique Views)
599
Impacto orgânico
2.5x
ROI
Sobre:
Ortho Pawz is a pet wellness brand offering natural, USA-made supplements formulated to support dogs and cats in their daily health routines. With a focus on researched ingredients and a mission rooted in giving back, every purchase contributes to animal shelters. The brand positions itself as a health ally for modern pet parents who prioritize clean ingredients and animal welfare.
Desafios:
The pet supplement category is saturated with options making similar claims, which creates noise and skepticism among pet owners. Ortho Pawz must cut through that noise with clear, relatable messaging that avoids medical promises while still communicating real value. The influencer content model relies on lifestyle storytelling rather than physical product placement, so creators must lean on visuals, narrative, and emotional connection to convey authenticity. Translating supplement benefits into short‑form video without jargon or inflated claims adds complexity to the execution.
Objetivos da marca:
Raise genuine awareness of Ortho Pawz among pet owners by embedding the brand into real daily routines with dogs or cats. Educate audiences on the benefits of natural, researched ingredients in supporting pet well‑being without overstating outcomes. Increase visibility of the brand’s shelter‑support mission to build trust and social value. Produce content that feels organic and relatable while guiding viewers toward exploring the brand further online. Leverage influencer narrative to establish Ortho Pawz as a pet wellness brand that aligns lifestyle, ingredient integrity, and compassionate impact.
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