Catena

Industrie: Pharma
Zeitraum: 4-21 August
Kampagnentyp: Promotional Campaign for Catena Card Benefits
Inhaltstyp: TikToks

Über:

Catena is the largest pharmacy chain in Romania, owned by the Fildas group. Established in 2000, it has grown to have a national presence with numerous locations across the country. Catena focuses on providing a wide range of pharmaceutical products and services, catering to the health needs of families and individuals.

Herausforderungen:

Encouraging the use of the Catena Card by promoting its benefits without focusing on specific products, while creatively engaging influencers to generate authentic content.

Ziele der Marke:

Promote the benefits of the Catena Card for purchasing Mother and Child products, increase awareness of Catena’s offerings, and drive engagement and sales through influencer content highlighting the advantages of using the Catena Card.

46

Gesamtanzahl der Beteiligten Influencer

11.3M

Gemeinschaftliche Dimension insgesamt

>2.8M

Organische Wirkung

>135k

Engagement der Community

46

Einzigartige Inhalte erstellt (Instagram-Beiträge und -Stories)

Catena

Industrie: Pharma
Zeitraum: 4-21 August
Kampagnentyp:Promotional Campaign for Catena Card Benefits
Inhaltstyp: TikToks

46

Gesamtanzahl der Beteiligten Influencer

11.3M

Gemeinschaftliche Dimension insgesamt

>2.8M

Organische Wirkung

>135k

Engagement der Community

46

Einzigartige Inhalte erstellt (Instagram-Beiträge und -Stories)

Über:

Catena is the largest pharmacy chain in Romania, owned by the Fildas group. Established in 2000, it has grown to have a national presence with numerous locations across the country. Catena focuses on providing a wide range of pharmaceutical products and services, catering to the health needs of families and individuals.

Herausforderungen:

Encouraging the use of the Catena Card by promoting its benefits without focusing on specific products, while creatively engaging influencers to generate authentic content.

Ziele der Marke:

Promote the benefits of the Catena Card for purchasing Mother and Child products, increase awareness of Catena’s offerings, and drive engagement and sales through influencer content highlighting the advantages of using the Catena Card.

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