Rimmel London ⋆ FameUp

Rimmel London

Industria: Cosméticos
Período: junio 2022
Tipo de campaña: Social Buzz
Tipo de contenido: Reels de Instagram y TikToks

Sobre:

Rimmel London, a leading cosmetics brand since 1834, is known for its innovative, high-quality makeup products. Celebrating diversity, the brand empowers self-expression with products suitable for all skin tones. Rimmel’s mission is to offer trendy, accessible beauty for everyone.

Desafios:

Ensuring creators purchase and use the Wonder’Bond mascara correctly before content creation, while following strict guidelines and maintaining high quality.

Objetivos de la Marca:

Showcasing Wonder’Bond mascara as a breakthrough product, increasing engagement on TikTok and Instagram Reels, and driving sales through targeted creator marketing linked to the product page.

43

Número Total de Influencers Involucrados

5.5 M

Dimensión total de la comunidad

1 M

Impacto Orgánico

55 k

Interacción de la comunidad

45

Piezas únicas de contenido generadas (publicaciones y historias de Instagram)

Rimmel London

Industria: Cosméticos
Período: junio 2022
Tipo de campaña:Social Buzz
Tipo de contenido: Reels de Instagram y TikToks

43

Número Total de Influencers Involucrados

5.5 M

Dimensión total de la comunidad

>1M

Impacto Orgánico

>55k

Interacción de la comunidad

45

Piezas únicas de contenido generadas (publicaciones y historias de Instagram)

Sobre:

Rimmel London, a leading cosmetics brand since 1834, is known for its innovative, high-quality makeup products. Celebrating diversity, the brand empowers self-expression with products suitable for all skin tones. Rimmel’s mission is to offer trendy, accessible beauty for everyone.

Desafios:

Ensuring creators purchase and use the Wonder’Bond mascara correctly before content creation, while following strict guidelines and maintaining high quality.

Objetivos de la Marca:

Showcasing Wonder’Bond mascara as a breakthrough product, increasing engagement on TikTok and Instagram Reels, and driving sales through targeted creator marketing linked to the product page.

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