1. Public (not private) profile
If you’re on your way to becoming a true influencer, then that’s what you want: You want anyone to be able to view your posts and follow you.
To ensure your profile is public:
Open “Settings”, tap on “Privacy”, and make sure “Private account” is turned off.
TikTok
Open “Settings and privacy”, tap on “Privacy”, and make sure “Private account” is turned off.
2. Recognisable & searchable @username
Preferably, you should use your name or a nickname. After all, you want people searching for you to easily find your profile. For example: dariagroza or dnp_agriculture.
3. Profile picture
This is the first thing people see when they visit your profile. It should be an easily recognisable photo of yourself, preferably showing your beautiful smile.
4. Attractive bio
Tell your audience who you are and what you do.
5. The latest trends
Both Instagram home and TikTok For You pages show trending videos and posts. See what works, be authentic, and create your own masterpiece.
6. High-quality photos & videos
Social media is a way of entertainment. People expect to see high quality photos and videos.
7. Regular stories
Use stories every day or when you have the chance to show off something interesting.
8. Regular posts
Unlike stories, you won’t need to post daily. Keep at least up to 2 posts every week, to keep your audience engaged.
9. Highlight your passions
You love music, food, or books? Show it on your Instagram Highlights. They’re a means to show your followers an insight into your life and who you are.
