---
title: "UNTOLD ⋆ FameUp"
description: "Industry: Music FestivalPeriod: April 2022Campaign type: Awareness Content type: Instagram and TikTok stories & videos"
url: https://fameup.com/en/untold/
lang: en
updated: 2026-10-12T17:48:57+00:00
---

![UNTOLD](https://fameup.com/media/content/case_study/untold/wp-1488.webp)

Case study

# UNTOLD

Event Awareness

September 18, 2025

Industry

Music Festival

Period

April 2022

Campaign type

Awareness

Content type

Instagram and TikTok stories & videos

- 18.3MTotal community dimension
- 1.83MOrganic impact
- 170kCommunity engagement
- 11.1kUnique pieces of content generated (Instagram posts & stories)
- 5.1×ROI

## 3 723

Total Number Of Influencers Involved

![Screenshot-2022-06-14-at-18.29.53](https://fameup.com/media/uploads/2024/10/Screenshot-2022-06-14-at-18.29.53.webp)

![Screenshot-2022-06-14-at-18.29.31](https://fameup.com/media/uploads/2024/10/Screenshot-2022-06-14-at-18.29.31.webp)

![Screenshot-2022-06-14-at-18.29.20](https://fameup.com/media/uploads/2024/10/Screenshot-2022-06-14-at-18.29.20.webp)

![Screenshot-2022-06-15-at-10.08.34](https://fameup.com/media/uploads/2024/10/Screenshot-2022-06-15-at-10.08.34.webp)

![Screenshot-2022-06-15-at-10.08.14](https://fameup.com/media/uploads/2024/10/Screenshot-2022-06-15-at-10.08.14.webp)